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Senior Manager, Regional Marketing (Ontario Region)
Location:
Toronto
Description:
Requisition ID: 182478 Join a purpose driven winning team, committed to results, in an inclusive and high-performing culture. Job Title: Senior Manager, Regional Marketing The Senior Manager, Regional Marketing contributes to the success and profitability of the Region by devising, developing, and implementing Marketing, Sponsorship and communications strategy and tactics. The role develops and executes regional holistic communications plans/initiatives to increase the awareness of Scotiabank in the region and drive grass roots customer acquisition/retention, product activation/usage and employee engagement. Key Accountabilities: 1. Contributes to the success and profitability of the region by managing the planning, coordination, and execution of the Region’s market initiatives. Supports Customer Advocacy by ensuring escalation of regional differences/opportunities. Lead collaboration with the Regional Office and Canadian Banking Sponsorships, Community Investments, and Branding teams to ensure the Region’s needs are represented and ensure that local leadership is aware of national market strategies and programs which support their business objectives. Develop, recommend, and ensure approval/support for regional market plans to drive Regional Business objectives - marketing campaigns/activations. Flawlessly execute key initiatives that increase credibility and raise awareness among existing and new customers while driving trial and loyalty purchasing for Scotiabank products. Develop and project manage market communications programs. Effectively manage multiple projects of vast scope, strategic impact and complexity and deliver projects on strategy, on time, on budget. Provide leadership and work effectively within a cross-functional team environment that includes many reporting levels and varying skills/competencies. Be seen as a trusted advisor throughout the full regional team Proactively share best practices and learning with peers. Visit ListedBuy for more information.
Company:
Scotiabank
Posted:
March 13 on ListedBuy
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More About this Listing: Senior Manager, Regional Marketing (Ontario Region)
Senior Manager, Regional Marketing (Ontario Region) is a Advertising & Marketing Marketer Job at Scotiabank located in United States. Find other listings like Senior Manager, Regional Marketing (Ontario Region) by searching Oodle for Advertising & Marketing Marketer Jobs.
Senior Manager, Regional Marketing (Ontario Region) is a Advertising & Marketing Marketer Job at Scotiabank located in United States. Find other listings like Senior Manager, Regional Marketing (Ontario Region) by searching Oodle for Advertising & Marketing Marketer Jobs.